Baidu Smart Cloud participates in CCBN2021, seven innovative applications including one-stop smart creation platform and Zhisensual Super Clear are unveiled
CCBN 2021 takes “Smart All-Media 5G New Audiovisual” as the theme, and the content covers radio and television, network audiovisual, film, information audiovisual, communications, IT, consumer electronics and other fields. The audience can see the latest technological equipment and innovative applications in various fields such as collection and production, transmission coverage, operation management, and terminal services, as well as understand the future development trends and outlets of the media industry.
Baidu Smart Cloud displayed seven categories of products and solutions on the spot, which were rich and colorful.
Baidu Media’s intelligent scene applications and solutions provide closed-loop solutions from content production to content consumption for broadcast media, network media, cultural tourism, sports and other pan-media industries, to achieve cost reduction and efficiency enhancement, and create a high-quality experience for users.
The one-stop smart creation platform launches five scenario function modules: smart planning, smart editing, smart review, distribution assistant, and scientific feedback, providing media workers with one-stop out-of-the-box content production services and tools to comprehensively improve content Productivity.
Smart Video Cloud provides efficient, intelligent and stable audio and video transcoding and processing services including ultra-high-definition transcoding, old film restoration, image quality improvement, smart frame extraction, smart de-blacking/logo, copyright protection, and so on.
Baidu’s VR smart party building solution focuses on the application and landing of force VR in party building ideological education. Based on Baidu’s virtual simulation development tool and management platform, it can help grassroots organizations to quickly improve the party building education experience.
Baidu’s digital star operating platform provides industry customers with a combination of software and hardware AI product solutions. It can independently create digital star IP. The platform has a wealth of digital assets that can be used for short video content production, as well as live performances on the entire network. The star’s live broadcast is comparable to the effect of a TV station’s studio.
Baidu’s intelligent virtual digital person is a virtual person based on a variety of AI technologies and using smart terminals as the carrier to realize voice interactive services and content production services. It can effectively enhance the user interaction experience and is often used in online virtual assistants, virtual anchors and other scenarios.
Baidu Smart Yuntiangong IoT Platform integrates the core technical capabilities of Dujia AIoT Voice Semantic Platform, and launches scene solutions that empower the broadcasting and television industry, helping the broadcasting and television IPTV industry to achieve large-screen far-field voice control, dynamic interaction, and liberating the hands of IPTV end users. At the same time, the program provides radio and television customers with terminal equipment management services, reducing the threshold for radio and television customers to access Internet of Things services.
Baidu Smart Cloud’s intelligent multimedia content review products also won two industry awards, namely the CCBN Product Innovation Excellence Award and the First Prize of AI Innovation Application. Intelligent multimedia content review products, from engineering architecture to underlying algorithms, are independently developed by Baidu. Aiming at the pain points of the content review process of simple manual review, low efficiency, poor quality, and high cost, intelligent multimedia content review provides multi-object, multi-dimensional, and multi-scene review based on AI technology to eliminate illegal content, reduce low-quality content, and ensure content dissemination Safe and controllable.
(Baidu Smart Cloud’s intelligent multimedia content review product won the CCBN 2021 AI Innovation Outstanding Award)
Cloud Intelligence Integrated AI New Infrastructure Boosts Media Reform
Every technological change will drive profound changes in the media industry. At present, 5G, artificial intelligence, and cloud computing have become new driving forces, shaping new forms of communication. The media types have evolved from the past Display media to social media, and then to the current smart media, and the communication has become more vertical. Optimized, tiered, and precise. However, how to fully integrate artificial intelligence and industry innovation is an important issue facing the media industry. Many leading companies have turned their attention to technology companies such as Baidu, which has leading AI technology.
Zhang Jichao, general manager of the intelligent business department of Baidu Smart Cloud TMT, said, “Baidu has world-class core technologies such as voice, vision, language, and knowledge. Different links such as, intelligent distribution, and all-media dissemination enable the transformation of digital intelligence throughout the entire life cycle of media. With the unique competitive advantages of cloud intelligence, Baidu Smart Cloud has continuously explored and implemented a series of media digital intelligence upgrade applications.
“At present, Baidu Smart Cloud has produced a series of achievements in the fields of smart production, smart applications, smart interactive experience, smart distribution, smart operations. We look forward to working with more media partners to create a win-win ecosystem for the smart media industry.” Zhang Jichao emphasized.
Baidu Smart Cloud has reached cooperation with a number of well-known media, has cooperated with People’s Daily to jointly create a “creative brain”, and has cooperated with CCTV to create an “artificial intelligence editorial department”. The digital virtual person “Xiao Yang” supported by Baidu Smart Cloud technology also appeared at the May Fourth Party this year. The latest cooperation case is that on May 22, Zhejiang Radio and Television Group and Baidu signed a strategic cooperation agreement. The two parties will jointly establish a smart media research and development center to jointly explore the use of artificial intelligence, big data, blockchain, and cloud computing technologies in content planning, The entire process of content production and consumption applications such as acquisition, editing, review, and distribution, as well as innovative applications such as virtual anchors and AR/VR, jointly promote the digital and intelligent transformation of the media business.
From the intelligent upgrade of infrastructure, to the popularization of 5G networks, to solutions based on artificial intelligence, the media industry is ushering in a new period of technological development dividends. Baidu Smart Cloud is willing to work with more partners to find new application scenarios for technology through cross-border cooperation between the media industry and technology companies, and create a better content experience for users.